
PROJECT SCOPE
01 Logo
02 Branding
PROJECT DESCRIPTION
An exclusive “members only” indoor golf simulator, created to give a high-end experience.
LOGO APPROACH
A keyhole to showcase it’s exclusivity with a golf pin to ensure golf is first pictured when looking at the logo. Taking a first look at the logo, it invokes mystery inviting the viewer to learn more about the company.

COLOR THEORY
Gold – Representative of luxury and extravagance for the member only aspect of the logo.
Green – Representative for the sport of golf and to display a feeling of “optimism” and “fresh”.
APPLICATION THEORY

